About me
So,
who am I?
I'm Petru Teleucă. I find the right clients, run discovery, scope projects with technical teams, write the proposal, and close the deal.
At Buidly I owned the full B2B sales cycle for custom software services, handling deals from $20k to $120k. At Surflux, a data indexing product built by Buidly, I built the GTM strategy and outbound infrastructure from scratch. Before sales, I worked in operations and process improvement at Emerson across three roles and multiple regions, finishing as a company-wide Continuous Improvement Champion.
I use AI tools daily across research, writing, and outbound - and I build automations to remove work that shouldn't exist.
Experience
Where I've worked.
Buidly - Software Development
Custom software development studio
Business Development & Growth
Owned the full sales cycle for custom software development services. Found prospects through outbound channels, qualified opportunities, scoped technical projects with the engineering team, wrote proposals, and closed contracts from $20k to $120k with sales cycles of 2–6 months.
- →Prospected and qualified B2B leads through LinkedIn, Apollo, Clay, Sales Navigator, X, cold email, and direct research.
- →Ran discovery calls, scoped projects with the engineering team, wrote and presented technical proposals.
- →Created all outbound materials: outreach templates, case studies, pitch decks, proposals.
- →Documented all pipeline activity and handoffs in HubSpot across deal stages, forecasting, and reporting.
- →Coordinated between engineering and leadership on technical scoping, estimates, and timelines.
- →Handled marketing alongside BD: content creation, LinkedIn and X presence, copywriting for launches, go-to-market strategy.
Surflux
Go-to-Market & Business Development
Surflux is a data indexing infrastructure product built by Buidly. Built and executed GTM strategy and outbound BD for the product alongside the main Buidly BD role.
- →Designed and executed multi-channel outbound campaign infrastructure across email and LinkedIn.
- →Built lead enrichment workflows using data scraping and custom scripts.
- →Created AI-driven personalization prompts for qualification and follow-ups.
- →Developed GTM narrative and positioning for a technical product in the data infrastructure space.
- →Managed campaign performance, deliverability, and continuous optimization.
Emerson
Aug 2021 – Feb 2024Continuous Improvement Champion
Feb 2023 – Feb 2024Redesigned operational workflows to deliver measurable efficiency gains across order administration and procurement. Led company-wide process standardization, built internal tools, and trained staff across multiple regions.
- →Delivered 10–12% efficiency gains by redesigning operational workflows.
- →Built tracking and reporting tools the teams now use as standard.
- →Wrote SOPs and trained staff on new procedures.
- →Led cross-functional improvement projects across operations, logistics, and client teams.
Customer Order Administrator - Norway Team
Feb 2022 – Feb 2023- →Managed client orders end-to-end: entry, follow-through, data checks, internal coordination, closing.
- →Tracked order timelines and ensured information accuracy across internal systems.
Order Administrator
Aug 2021 – Feb 2022- →Processed orders and operational requests with focus on correctness, completeness, and adherence to internal steps.
Banca Transilvania
Debt Collector
High-volume outbound collections. 200+ calls per day to clients with overdue balances 5 to 120 days past due. High-touch objection handling, negotiation, and follow-through every day.
- →Beat collection targets by 20–30% consistently.
- →Negotiated payment plans and settlements with individuals.
- →Managed a high-volume daily queue while documenting every interaction.
Skills
What I bring to the table.
Sales & Business Development
Full-cycle B2B sales from first touch to signed contract - prospecting, discovery, scoping, proposals, and closing.
Go-to-Market & Outbound
Building and running outbound systems end-to-end - strategy, infrastructure, campaigns, and continuous iteration.
Lead Enrichment & Data
Turning raw lists into actionable pipeline - waterfall enrichment, custom scripts, and clean CRM data.
Operations & Process
Redesigning how work flows - SOPs, workflow improvements, cross-functional training, and tools that stick.
AI & Automation
Using AI daily for research, writing, and outbound - and building automations to remove work that shouldn't exist.
Tools & Platforms
The full GTM stack - prospecting, outreach, enrichment, CRM, and automation tools used hands-on.
Education
Background.
Babes-Bolyai University
BSc Business Management
2017 – 2020 · Cluj-Napoca, Romania
Languages
English - Advanced, written and spoken (international context)
Romanian - Native